Responsive logos explore how brands adapt to today's devices and screen resolutions. By using responsive design principles and simplifying logo details based on screen size, a more legible logo can be displayed. This concept shifts branding from rigid guidelines to a flexible system. The website received over 50,000 views on its first day and has had millions of impressions on social media and coverage on blogs like Smashing Magazine and Fast Co Design.

It remains an inspiration and reference for designers, branding agencies, and clients. I have also had the opportunity to speak at conferences on the topic, having the chance to explain the roots of how I came up with the concept by experimenting with scalable SVGs and pushing the boundaries of branding in the digital age.